O9 rgm tariffs white paper (1)

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white paper

Revenue Growth Management in a Tariff-Driven World

Strategic pricing isn’t enough. Tariff volatility demands smarter, connected decisions across your entire commercial plan.

Amorepacific Corporation
Anheuser-Busch InBev
Asian Paints
Berger Paints India Limited
Blue Buffalo
Canadian Tire
Caterpillar
Citizen Watch America
Comcast
Crocs
Deckers Brands
Amorepacific Corporation
Anheuser-Busch InBev
Asian Paints
Berger Paints India Limited
Blue Buffalo
Canadian Tire
Caterpillar
Citizen Watch America
Comcast
Crocs
Deckers Brands
Amorepacific Corporation
Anheuser-Busch InBev
Asian Paints
Berger Paints India Limited
Blue Buffalo
Canadian Tire
Caterpillar
Citizen Watch America
Comcast
Crocs
Deckers Brands

PROVEN VALUE DELIVERY ACROSS 30+ INDUSTRIES

Tariffs may be unpredictable. Your planning shouldn’t be.

In this white paper you'll discover the key strategies to turn unpredictability into a strategic advantage:

  • Tariff-Aware Demand Modeling

    Using point-of-sale data to predict how consumers will respond to price increases driven by tariff costs.

  • Margin Protection Through Pack & Channel Strategy

    Reallocating volume to lower-exposure formats, reformulate products, and shift mix with precision.

  • Scenario-Based Planning for Trade Policy Shifts

    Breaking silos between pricing, supply, finance, and brand teams—ensuring RGM isn’t theoretical, but operational.

  • Cross-Functional Planning at Speed

    Simulating cost impacts and develop multi-lever plans to respond to tariff escalations in real time.

“Digital technologies make amazing things possible. We are driving innovations that will transform the art and science of management for decades to come, and that is exciting.”

Chakri Gottemukkala

CEO and Co-Founder at o9

Rgm evolving pricing strategy to deal with ongoing uncertainty and complexity blog header v1 (1)

Tariffs used to be predictable. Not anymore.

Today, they’re introduced overnight, shaped by geopolitics, carbon policy, or trade retaliation, and their impact is immediate. Margins shrink, prices rise, demand shifts, and businesses without a clear RGM framework are left scrambling.

This guide explores how leading companies are using Revenue Growth Management to stabilize performance under constant tariff pressure by connecting data, pricing, brand, and consumer behavior into a unified response.

Built for teams who face the front line of volatility:

  1. Pricing & Revenue Growth Leaders
  2. Finance & Margin Owners
  3. Commercial & Brand Strategy Teams
  4. Supply Chain & Procurement Executives
  5. Trade & Promotion Managers

o9 Solutions Named a Leader in 2025 Gartner® Magic Quadrant™

For the third time, o9 has been named a Leader in the Gartner® Magic Quadrant™ for Supply Chain Planning Solutions. Learn why and how our AI-powered platform is transforming supply chain planning for global enterprises.

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